Lead Change in a Way That Others Will Want to Follow

Lead Change in a Way That Others Will Want to Follow

Over the last decade, I have helped companies of all shapes and sizes set and execute their digital transformation strategies. My cross-vertical experience allows me to see patterns and drive discussions across industry lines.

As the host of the series Leading Change, I have conducted over 200 expert interviews in the space of Digital Transformation and Innovation, and have been recognized as a RISE 35 under 35 Award Winner, named in Lightico's Insurance Innovators Top 100, and an Industry Influencer Honoree by InsurTech Hartford.

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Signature Speaking Engagements

People First: The Key to Successful Digital Transformation

Keynote 45-60 Minutes Including Q&A- Can be adapted to fit various industries.

Every company, across every industry, is undergoing some type of "Digital Transformation", and yet success is still elusive. We focus too much on the technology and not enough on the people side of transformation. Understanding the importance of why digital transformation is happening is crucial for any organization aiming to stay competitive. This session will delve into the significance of change management, the necessity of upskilling and digital literacy at all levels, and strategies to sustain momentum through multi-year projects and implementations.

Key Takeaways:

  1. Understand the fundamental reason for Digital Transformation and its critical role in maintaining a competitive edge in today's market.
  2. Learn effective change management strategies to smoothly transition your organization through the phases of digital transformation, ensuring all stakeholders are aligned and engaged.
  3. Gain insights into the importance of upskilling and digital literacy across all levels of your organization, equipping your workforce with the necessary skills to thrive in a digital-first world.
  4. Discover how to maintain momentum through multi-year projects and implementations, keeping your team motivated and focused on long-term digital transformation goals.
  5. Learn actionable strategies to begin and sustain your digital transformation journey, from initial planning to execution and beyond.

AI Won't Steal Your Job, But It Will Change It

Keynote 45-60 Minutes Including Q&A- Can be adapted to fit various industries.

Despite what headlines insist on telling you, AI won't steal your job. But it will change it, and there are some steps that you should be taking to make sure you are ready. In this session, we will break down why good people are needed more than ever and how you can begin to build and foster skills that will make you an even more valuable employee!

Key Takeaways:

  1. An understanding of why advancements in AI and automation will create new job opportunities and change the nature of existing roles.
  2. Cultivate the knowledge of how to build the top 3 skills needed to adapt to the future of work.
  3. A sense of urgency to start building the necessary skills now to stay relevant and indispensable in their careers.
  4. Understand the enduring importance of human skills like empathy and active listening in delivering exceptional customer experiences.

Building a Foundation of Digital Literacy

Keynote 45-60 Minutes Including Q&A

Having a tech-savvy executive is crucial for successful transformation. With technology playing an increasingly prominent role in business strategies and execution, executives must prioritize digital literacy. This foundation enables evaluating solution options, setting realistic expectations, and articulating an inspiring vision for the future, aligning with business objectives.

Key Takeaways:

  1. Highlight the significance of Executives building a foundation of digital literacy to effectively incorporate technology into business strategies.
  2. Identify the key categories of emerging technology that every executive should understand.
  3. Address the importance of Digital Literacy in avoiding scope creep and effectively managing change for successful technology integration.
  4. Enables executives to build the skills needed to identify automation opportunities, collaborate effectively with IT teams, and manage change more efficiently.
  5. Inspire executives to drive digital literacy from the C-Suite to every business user in their company.

Success in the Digital Age: A Roadmap to Meeting Evolving Customer Expectations

Keynote 45-60 Minutes Including Q&A

The way that people buy has changed. Meeting evolving customer expectations requires organizations to understand the factors driving the transformation of buying behaviors and understand their implications for your business. Gain insights into developing a comprehensive digital sales strategy that aligns with the evolving buying behavior of B2B customers, empowering you to become their favorite industry teacher. Embrace innovation, stay ahead of the competition, and continuously evolve your digital sales strategy to cater to the changing needs of customers. 

Key Takeaways:

  1.  Uncover the key factors driving the transformation of buying behaviors and what that means for your business.
  2. Learn how to develop a comprehensive digital sales strategy that aligns with the evolving buying behavior of B2B customers.
  3. Become your customer and prospect's favorite industry teacher.
  4. Embrace innovation, stay ahead of the competition, and continuously evolve your digital sales strategy to meet the changing needs of customers.

Captivate and Convert: Harnessing Short-Form Video Content for B2B Success

Keynote 45-60 Minutes Including Q&A

Over the last three years Short-Form Video has completely changed the way people learn, search and buy.

TikTok has over 30 Million Daily users, YouTube shorts have over 50 Billion daily views, and Google reports almost 40% of Gen Z and Millennials now use TikTok as their preferred search engine. Join us as we dive into the art of creating compelling and impactful short-form videos that resonate with your target audience. Explore the power of storytelling, visual aesthetics, and concise messaging in delivering your brand's value proposition effectively.

Key Takeaways:

1. Understand the transformative influence of short-form videos on the way people learn, search, and make purchasing decisions.

2. Discover techniques for delivering concise messaging that resonates with your target audience and leaves a lasting impression.

3. Learn effective strategies for driving powerful call-to-action endings that prompt your audience to take desired actions, whether it's subscribing, visiting your website, or making a purchase.

4. Learn how to establish a strong brand identity and build brand loyalty through engaging and impactful video content.

Testimonials:

"Ema is a respected, highly-skilled, and influential speaker who leaves every audience with memorable and valuable key takeaways. Beyond the speech, Ema inspires creative thinking that moves our industry forward. I attend her talks every chance I get.”
Marissa Buckly, Co-Founder & Managing Partner at Brilliantly
"Our biggest takeaway... is constantly improving our digital literacy and critical thinking methods to be the best possible claim partner to our clients, vendors, and adjusters."
Seth Lawson, President and Owner of 24/7 Adjuster Resource